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How often should restaurants post on social media?

How often should restaurants post on social media?

Direct Answer

Restaurants should usually post 4-7 times per week, depending on specials, events, menu changes, and available photos. Daily posting can make sense for restaurants with frequent updates.

Why This Matters

Restaurant posts are timely. Customers make decisions about lunch, dinner, reservations, and takeout quickly.

Real-World Example

A restaurant can post a weekly special, menu feature, review, weekend reminder, and event post.

What Most People Get Wrong

Restaurants should automate the baseline but still handle urgent real-time updates manually.

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Written by Kathleen Celmins

Founder of Glow Social. Helping local businesses stay visible on social media without doing the work themselves.