Glow Social costs $99 per month. That includes 20 finished posts per month, image creation, multi-platform scheduling across Facebook, Instagram, LinkedIn, and TikTok, and a full content calendar. No setup fees, no annual contracts, cancel anytime.
Why This Matters
The $99 price point sits in a specific gap in the market. Below it, free and cheap tools ($0-$30 per month) handle scheduling but leave you creating every post manually. Above it, freelance social media managers charge $300-$800 per month for 8-12 posts. Glow Social gives small businesses a fuller posting baseline than many freelance packages: 20 finished posts every month, with created content rather than just scheduled content. The comparison that matters is not Glow Social versus Buffer at $6 per month. Buffer doesn't create content. The comparison is Glow Social versus the freelancer you'd hire to actually write and design your posts.
Real-World Example
A solo financial advisor was weighing three options: a freelancer at $450 per month for 8 posts, Hootsuite at $99 per month with no content creation, or Glow Social at $99 per month with content creation included. The freelancer produced good work but took 2 weeks to onboard and required revision rounds. Glow Social created compliance-friendly posts about retirement planning, market updates, and client education within 10 minutes of setup. Same monthly cost as the scheduling-only tool, with actual content included.
What Most People Get Wrong
Comparing Glow Social's price to free scheduling tools is comparing apples to engines. A scheduling tool solves distribution. Glow Social solves creation and distribution. The relevant comparison is the total cost of getting posts created and published, not the cost of a calendar app.
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