Most "social media automation tools" don't actually automate anything. They let you schedule posts — but you still have to create every caption, design every image, and come up with every idea yourself.
If you're a small business owner looking for tools that actually create content for you, the list gets much shorter. Here are the 7 tools that generate social media posts automatically, ranked by how much they actually do.
Quick Comparison: Content-Creating Tools
| Tool | Monthly Cost | Creates Content? | Creates Images? | Auto-Publishes? | Your Time |
|---|---|---|---|---|---|
| Glow Social | $49 | ✅ Yes | ✅ Yes | ✅ Yes | 5 minutes setup |
| Feedbird | $99-299 | ✅ Yes (human writers) | ✅ Yes | ✅ Yes | ~30 min/month review |
| 99 Dollar Social | $99 | ✅ Yes (human writers) | ✅ Yes | ✅ Yes | ~30 min/month review |
| Predis.ai | $32-132 | ✅ Yes (AI) | ✅ Yes (AI video too) | ✅ Yes | 1-2 hours/month |
| ContentStudio | $25-99 | ⚠️ AI-assisted | ❌ No | ✅ Yes | 3-5 hours/month |
| Lately | Custom pricing | ⚠️ Repurposes only | ❌ No | ✅ Yes | 2-4 hours/month |
| SocialBee | $29-99 | ⚠️ AI captions only | ❌ No | ✅ Yes | 4-6 hours/month |
1. Glow Social — Best for Small Businesses Who Want Zero Effort
Price: $49/month | Content created: 12 posts/month | Your time: 5 minutes
Glow Social is pure done-for-you. It scans your website, learns your business, and automatically creates and publishes 12 posts per month to Facebook, Instagram, LinkedIn, and TikTok. No content calendar to fill. No captions to write. No images to source.
Best for: Local businesses (restaurants, salons, contractors, dental offices) who need a consistent social media presence but don't have time to create content.
Limitations: Fixed at 12 posts/month. No engagement management (responding to comments/DMs). Not for businesses that need custom campaigns or creative control.
2. Feedbird — Best for Businesses Who Want Human-Written Posts
Price: $99-299/month | Content created: 15-30+ posts/month | Your time: 30 min/month
Feedbird assigns a dedicated human content creator to your account. They write posts, create graphics, and handle publishing. You review and approve before posts go live.
Best for: Businesses with $100-300/month budgets who want human creativity but don't want to do the work themselves.
Limitations: More expensive than AI tools. Requires review/approval of content. Quality depends on your assigned writer.
3. 99 Dollar Social — Best Budget Human-Written Option
Price: $99/month per platform | Content created: Daily posts | Your time: 30 min/month
Similar to Feedbird — human content specialists create daily posts for your social channels. Posts are brand-matched and include custom graphics.
Best for: Businesses who want daily posting on one platform without doing any work.
Limitations: $99 per platform adds up (Facebook + Instagram = $198/month). Content is human-written but follows templates.
4. Predis.ai — Best for AI-Generated Video Content
Price: $32-132/month | Content created: Unlimited AI-generated posts | Your time: 1-2 hours/month
Predis.ai generates social media posts including videos, carousels, and single images using AI. It creates visual content, not just text — a major differentiator from most AI writing tools.
Best for: E-commerce and visual brands that need video content but can't afford videographers.
Limitations: AI-generated visuals can feel generic. Requires more hands-on curation than fully done-for-you services. Learning curve for the tool.
5. ContentStudio — Best for AI-Assisted Content Discovery
Price: $25-99/month | Content created: AI-assisted (you still curate) | Your time: 3-5 hours/month
ContentStudio combines content discovery, AI caption generation, and scheduling. It finds trending content in your industry and helps you create posts around it.
Best for: Marketing-savvy business owners who want AI help but still want creative control.
Limitations: You're still doing most of the work. AI assists but doesn't fully replace content creation.
6. Lately — Best for Repurposing Long-Form Content
Price: Custom pricing | Content created: Repurposed from your existing content | Your time: 2-4 hours/month
Lately takes your blog posts, podcasts, videos, and webinars and breaks them into dozens of social media posts. It uses AI to identify the most engaging snippets.
Best for: Businesses already creating long-form content (blogs, podcasts, video) who want to repurpose it for social.
Limitations: Requires existing content to repurpose. If you're not blogging or podcasting, Lately has nothing to work with.
7. SocialBee — Best for AI Caption Generation + Scheduling
Price: $29-99/month | Content created: AI captions only | Your time: 4-6 hours/month
SocialBee offers AI-powered caption generation built into its scheduling platform. You provide the topic or rough idea, and AI generates caption options.
Best for: Small teams already creating visual content who need help with captions and scheduling.
Limitations: AI writes captions only — no images, no videos, no full posts. Still a scheduling tool at its core with AI add-ons.
What About Buffer, Hootsuite, and Vista Social?
Popular tools like Buffer, Hootsuite, and Vista Social are scheduling tools, not content creation tools. They're excellent at planning when posts go live and analyzing performance — but you create every single post yourself.
If you have 5-10 hours per month for content creation, these scheduling tools are great. If you don't, you need a tool from this list that creates content for you.
How to Choose
| Your Situation | Best Choice | Monthly Cost |
|---|---|---|
| "I have zero time and under $100 budget" | Glow Social | $49 |
| "I want human-written posts, budget is flexible" | Feedbird or 99 Dollar Social | $99-299 |
| "I need AI-generated video content" | Predis.ai | $32-132 |
| "I already create blogs/podcasts to repurpose" | Lately | Custom |
| "I want AI help but still want to control content" | ContentStudio or SocialBee | $25-99 |
Bottom Line
The social media tool market is split into two categories: tools you use to do social media (Buffer, Hootsuite, Vista Social) and tools that do social media for you (Glow Social, Feedbird, 99 Dollar Social). If you're reading this article, you probably want the second kind.
The cheapest fully-automated option is Glow Social at $49/month. Start at glowsocial.com.
Compare more: Compare All Social Media Solutions · Social Media Manager vs. AI · Done-For-You vs. DIY
About Glow Social: AI-powered software that automatically creates and publishes 12 custom posts per month to Facebook, Instagram, LinkedIn, and TikTok. $49/month, 5-minute setup. glowsocial.com