Making Social Media Feel Like You
Running a business means you already have a voice—the way you talk to customers, the personality that makes your shop or service special. The trick is bringing that same feel to your social media posts. That’s where Glow Social steps in. It helps your posts sound like you, without the guesswork.
Why Your Business Voice Matters
People connect with people, not generic ads. If your social posts sound like a real person (you!) instead of a robot, customers are more likely to stop scrolling and pay attention. Think about how you chat with regulars in your store or answer questions on the phone. That natural, friendly tone is what works online too.
How Glow Social Helps
Glow Social learns from your business to keep things personal:
- It picks up on words and phrases you use often, so posts match how you’d actually talk.
- It keeps your style consistent—whether you’re funny, warm, or straight-to-the-point.
- It adjusts for different types of posts, like promotions (Offers), day-to-day updates (Behind-the-Scenes), or tips that show your know-how (Authority).
No More Starting From Scratch
Coming up with posts can feel like staring at a blank page. Glow Social gives you a starting point that already fits your business, so you spend less time rewriting and more time doing what you do best—running your shop, serving customers, or making your product.
For example, if you own a bakery, Glow Social might suggest a post about your morning baking routine (Behind-the-Scenes) using phrases like “fresh out of the oven” or “our secret ingredient is…”—phrases you’d actually say. Or for a promotion (Offer), it might frame it as “We saved a dozen of your favorites just for you” instead of a stiff “Limited-time discount.”
Keeping It Real
The best part? You’re always in control. Glow Social suggests, but you tweak or approve every post. Over time, it gets even better at matching your voice as you use it more. No complicated settings—just your business, sounding like your business.
A Quick Tip to Try Today
Before your next post, ask: “Would I say this exact sentence to a customer in person?” If not, simplify it. Swap formal words for everyday ones. Glow Social helps do this automatically, but it’s a great habit to notice the difference.
Social media works best when it feels like an extension of your real business. With tools that adapt to you (instead of the other way around), keeping it personal gets easier. You’ve already got the voice—now let it shine online.
Keep going—your customers love hearing from the real you.
