How to integrate Glow Social with local marketing workflows

Making Glow Social Work With Your Daily Routine

Running a local business means juggling a lot of tasks every day. Between serving customers, managing orders, and keeping the lights on, social media can feel like one more thing on an already full plate. The good news? Glow Social fits right into your existing workflow without adding extra stress.

Start With What You Already Do

Think about how you currently promote your business. Maybe you:

  • Tell customers about specials when they visit
  • Put flyers up in your window
  • Email your regulars about new products

Glow Social works with these existing habits. That conversation you had with a customer about your weekend special? That’s content. The photo you took of your new inventory? That’s content too. The system helps you repurpose what you’re already doing into social media posts.

Three Simple Ways to Connect

Here’s how to make Glow Social part of your regular work:

  1. Capture moments as they happen: When something interesting occurs in your business day, snap a quick photo or make a short note. These become your Behind-the-Scenes posts.
  2. Schedule posting time: Pick 10 minutes at the start or end of your day to load these moments into Glow Social. The system helps organize them into a balanced mix of posts.
  3. Let it work while you do: Once scheduled, the posts go out automatically. You can focus on your business while your social media stays active.

Fitting With Your Marketing

Glow Social complements other marketing efforts:

  • That flyer in your window? Take a picture and post it as an Offer.
  • The story you tell customers about how you make your product? That’s Authority content.
  • Photos of your team at work? Perfect Behind-the-Scenes material.

The system helps turn your everyday business activities into social media content without creating extra work.

Keeping It Simple

You don’t need fancy equipment or hours of time. Use your phone to:

  • Take pictures of your products
  • Record quick videos showing how things are made
  • Write down customer questions you hear often

These simple actions become the foundation of your social media presence when used with Glow Social’s framework.

Making It Stick

The key is consistency, not perfection. Even posting a few times a week using this approach will:

  • Keep your business visible
  • Show customers what makes you special
  • Highlight what you offer

You’re already doing great work in your business every day. Glow Social just helps more people see it.

Give it a try this week – start noticing those natural moments in your business that could become posts. You might be surprised how much content you’re already creating without realizing it.

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