How to automate social media scheduling with OBA Ideas

How to automate social media scheduling with OBA Ideas

Save Time and Stay Consistent with Automated Social Media

Running a business is busy enough without worrying about posting to social media every day. The good news? You can set things up to run smoothly without spending hours on it. Here’s how to use OBA Ideas to schedule your posts ahead of time—so you can focus on your customers instead of your phone.

Why Scheduling Helps Your Business

Posting regularly keeps your business visible, but doing it manually takes time. When you schedule posts in advance:

  • You stay consistent without last-minute stress.
  • Your customers see your updates even when you’re busy.
  • You can plan a mix of posts—promotions, fun behind-the-scenes moments, and helpful tips—without scrambling for ideas.

How OBA Ideas Makes It Easier

OBA Ideas is built to help small businesses like yours. Here’s how to use it:

  1. Set up your account: Connect your social media profiles (like Facebook or Instagram) in just a few clicks.
  2. Plan your content: Use the OBA framework—Offers (what you sell), Behind-the-Scenes (real moments from your business), and Authority (helpful tips). This keeps your posts balanced.
  3. Schedule in batches: Block out 30 minutes to write a week’s worth of posts at once. OBA Ideas lets you pick the exact day and time they’ll go live.
  4. Review and adjust: Check your scheduled posts once a week to make sure everything looks good. Tweak as needed.

What to Schedule for the Best Results

Not sure what to post? Here’s a simple way to mix it up:

  • Offers: Share what you sell, but keep it friendly. Example: “Our new summer candles are here—perfect for relaxing evenings. Stop by this week!”
  • Behind-the-Scenes: Show your workspace, a team member, or how a product is made. People love feeling connected to your business.
  • Authority: Answer common questions you hear from customers. Example: “Tip for small kitchens—use vertical shelves to save space!”

Try scheduling 2-3 posts a week to start. As you get comfortable, you can post more often.

Staying Flexible

Scheduling doesn’t mean your social media has to feel robotic. If something fun or timely happens (like a busy day at your shop or a holiday), you can still post it in the moment. Think of scheduled posts as your safety net—they keep things running so you have room to be spontaneous too.

Getting Started

Pick one day this week to try scheduling. Even planning just a few posts ahead will save you time. The more you do it, the easier it gets.

You’ve got this! A little planning now means less stress later—and more time for what really matters in your business.

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